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Winning! Loterie Nationale Posters @ L'Affichiste

Posted by karen ETINGIN on December 19, 2011 0 Comments

French Loterie Nationale posters are highly collectable, great visual statements, and endlessly entertaining.

In his very enlightening article "Loterie nationale : Mythes et symboles" written in 1969, the influencial French journalist and author of many books on consumerism, education and advertising proposes an in-depth analysis of posters comissioned by the French lottery since 1953, date at which it began hiring some of France's best designers and developing a corpus of some of the most effective posters in history. Important designers included René Vincent, Jean Effel, Pol Ferjac, Drouet et Lesacq.

Folks have always dreamed of winning the lottery - here in Quebec the 6/49 is a big draw every week - and these posters are excellent examples of how artists and governments has always played on the heartstrings of people who hope and pray that this week will be the week they win BIG!

These are just some of the lottery posters we have just received - others are at the linen backers and will be listed shortly.

"If you don't buy, you can't win" ... but with these posters in your home, you'll feel like you've won the lottery every day!