Size: 45.75 x 63 inches
Notes: Poster, Lithograph, Linen Backed
Information: For more details, please call 514 656 3301
About The Poster: This original French poster advertises a brand of cleaning products called Persil, a company that dates all the way back to 1907. Its name is derived from two of its original ingredients, sodium perborate and sodium silicate and is notable because it was the first commercially available "self-activated" laundry detergent.
This particular poster from the 1950s is an oversized advertisement showing how the child on the left's clothes are whiter than the kid's on the right, whose dress, top, and socks are a light grey. The slogan - La blancheur Persil, ca se voit - describes how the whiteness and cleanliness of clothes washed in Persil soap is obvious and visible! While the artist is unknown, we know it was printed by S. A. Courbet. At 45.75 x 63 inches, it has been recently linen-backed and is in excellent condition. Perfect for any home or office!