Egala, S.

1940 Original Italian Carton, 300 Mila Advertisement

$225.00
  • 1940 Original Italian Carton, 300 Mila Advertisement

Egala, S.

1940 Original Italian Carton, 300 Mila Advertisement

$225.00

Date: 1940
Size: 9.5 x 13.5 inches
Notes: Small Poster, Carton, Framed
Artist: Egala, S.

About The Poster: A delightful Italian advertising carton from the 1940s. The text for this advertisement indicates that one can receive 300 thousand liras-worth of prizes by purchasing various items at numerous retailers across Italy. (Perhaps an early version of frequent flyer points?) It also displays the tax stamp indicating that the advertiser had paid the appropriate fee to ensure that this POS card could hang lawfully. Measures 13.5 x 9.5 inches and is printed on thick card stock - still has original string from which card was hung by in a store to attract consumer's attention. In very good condition.