Size: 4.75 x 10.5 inches
Artist: Rosen, Fritz
This mini lithographic poster is perhaps one of the loveliest advertisement for a photographic development paper we have ever seen. Evidently the Mimosa company, who hired artist Fritz Rosen for this lovely advertisement, felt their paper deserved to be the star of the show.
From a 1927 book edited by Dr. Walter Schubert and titled "Die Deutsche Werbe Graphik," it was published in Berlin by Francken and Lang. It is the only edition of this important study of a great era of German graphic design featuring posters, packaging, advertising, book illustrations, programs for theater, and sports. Illustrated mostly with tipped-in color plates of work by Bernhard, Hohlwein, Klinger, Preetorius, Gipkens, Kleukens, Cissarz, Pechstein and many others, this book and the illustrations contained within it are considered highly collectable and very, very rare.