Date: 1935
Size: 46 x 62.5 inches
Artist: Gir
About The Poster: Created in 1933, the French National Lottery became widely popular after the media coverage of barber Paul Bonhoure's win of five million francs in the first draw.
In a very enlightening article "Loterie nationale : Mythes et symboles" written in 1969, the influential French journalist and author of many books on consumerism, education and advertising proposes an in-depth analysis of posters commissioned by the French lottery. The lottery was said to have hired some of France's best designers, developing a corpus of some of the most effective posters in history.
This over-sized poster has recently been professionally linen-backed and is in excellent condition.