Size: 46 x 61 inches
Artist: Mich (Michel Liebeaux)
Produced by MICH (born Michel Liebeaux, French 1881-1923) and completely different from any of his other works, this visually striking poster is the ONLY one of its kind known to exist. Advertising a socialist paper called the Cri du Nord (the Call of the North), which was published daily and offered its services with legal and administrative assistance to its readers.
This poster is a masterpiece (in our humble opinion), for a variety of reasons; first off, the visual message is a stunner. The woman - representing France - is offering up a beautifully-drawn baby - representing Socialism - to the viewer. To put this in context, France in 1918 (when we believe this poster was created - we base this on information in the poster itself, as well as on the death date of the artist Mich, which was in 1923) was hugely influenced by the politics of Europe at the time. According to Wikipedia, the initial success of the Russian Revolution inspired other revolutionary parties to attempt the same thing, unleashing the Revolutions of 1917-23. In the chaotic circumstances of postwar Europe, with the socialist parties divided and discredited, Communist revolutions across Europe seemed like a possibility. Communist parties were formed, often from minority or majority factions in most of the world's Socialist parties, which broke away in support of the Leninist model.'
The poster itself mentions that it serialized Le Feu, a book by Henri Barbusse, a former military man turned pacifist (which was published in 1917)... clearly, the political views of those who commissioned the poster, as well as (perhaps) those of the poster artist himself, were leaning towards the change which the Socialists were offering post World War I.
This poster's graphic use of type - a full century before full-blown use of Helvetica, we have a poster which uses it (or it's ancestral typographic grandfather) in a larger-than-life way. According to Jack Rennert, (who has never seen this poster in his 40 years as the preeminent expert in the field), 'Michs's main clients were the bicycle and auto industries at the beginning of the twentieth century, and in the 1912 Salon des Humoristes, he exhibited 50 sporting designs. His drawings also filled the pages of L'Auto, L'Echo de Paris and La Vie Parisienne'.
Poster measures 46 x 61 inches, is linen backed and in excellent condition.