Laumond

1920s French Belle Époque Music Poster, À la Grosse Contrebasse

$1,500.00
  • 1920s French Belle Époque Music Poster, À la Grosse Contrebasse

Laumond

1920s French Belle Époque Music Poster, À la Grosse Contrebasse

$1,500.00

Date: circa 1920
Size: 39 x 55 inches
Artist: Laumond

This is a vintage 1920s advertisement for a music store in Bordeaux, France that boasts having every musical instruments for sale! They also accepted exchanges, and were able to repair broken instruments too. In this poster illustration by Laumond, a musician is seen playing his tuba as a stray cat walks over his music sheets. With his jacket, top hat, and umbrella haphazardly thrown over a chair, it's clear that the man's true passion is music.

The Belle Époque saw an immense growth in industry (metal and electricity), communication (telegraph and telephone), and agriculture, which led to an increase of mass produced goods and material culture in general. The quality and quantity of food and drink improved -- something the middle and upper classes took advantage of. To match this new culture of excess, ads such as this one were designed to emulate the exuberance of the time - when more people were able to afford instruments! With ornate typography, curvilinear lines, and highly decorative compositions (let no inch of paper go to waste!), these posters suggested that the products they were selling were luxuries. Simply irresistible!

The Belle Époque saw an immense growth in industry (metal and electricity), communication (telegraph and telephone), and agriculture, which led to an increase of mass produced goods and material culture in general. The quality and quantity of food and drink improved -- something the middle and upper classes took advantage of. To match this new culture of excess, ads such as this one were designed to emulate the exuberance of the time. With ornate typography, curvilinear lines, and highly decorative compositions (let no inch of paper go to waste!), these posters suggested that the products they were selling were luxuries. Simply irresistible!

À la Contrebasse has had multiple tears repaired and is recently linen backed. From a private collection.