Size: 4.25 x 6.5 inches (on a sheet of 7.75 x 10.25)
Notes: Small Poster
Artist: Hardy, Dudley
About The Poster: By the 1890s the streets of every great metropolis were enlivened by large colourful posters. They had not only caught the fancy of the broad public, but its best examples were already being regarded as works of art (specifically, as fine prints) to be exhibited, reviewed in journals, collected and reprinted in a manageable form. In the last five years of the century, the Imprimerie Chaix was to play great part in codifying, hallowing and perpetuating the ebullient period of 'La Belle Epoque.' It was in those years that the firm published Les Maitres de l'Affiche' (Masters of the Poster) reduced lithographic versions, in authentic colours, of the best posters of Europe and America, by more than 90 great artists, posters that bring the period to life.''Dudley Hardy put on the walls of London for the magazine To-day, a yellow girl with sober contours, even a little angular, the effect achieved and on the white paper the figure standing out radiantly, to the detriment of chromos overloaded with colours in half tones. The yellow girl, like the Gaiety Girl (see PL.4) which preceded her, was directly inspired by Cheret: She was too light-hearted, too irresponsible to be a girl of this grey skied rainy country. But she adapted very well, with rawer colours and less subtle outline than used by the French artists. Hardy soon became the fashionable poster maker...'