1914 Original Italian Advertising Poster - E. & A. Mele & Ci., Napoli (1914) - Enrico Sacchetti -  from Portfolio Gli Avvisi delle Officine G. Ricordi e C. Milano
1914 Original Italian Advertising Poster - E. & A. Mele & Ci., Napoli (1914) - Enrico Sacchetti -  from Portfolio Gli Avvisi delle Officine G. Ricordi e C. Milano
1914 Original Italian Advertising Poster - E. & A. Mele & Ci., Napoli (1914) - Enrico Sacchetti -  from Portfolio Gli Avvisi delle Officine G. Ricordi e C. Milano
1914 Original Italian Advertising Poster - E. & A. Mele & Ci., Napoli (1914) - Enrico Sacchetti -  from Portfolio Gli Avvisi delle Officine G. Ricordi e C. Milano

1914 Original Italian Advertising Poster - E. & A. Mele & Ci., Napoli (1914) - Enrico Sacchetti - from Portfolio Gli Avvisi delle Officine G. Ricordi e C. Milano

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Date: 1914 (original, larger sized poster printed in 1914)
Size:  10.25 x 14 inches, image: 7.25 x 10.25 inches 
Artist: Enrico Sacchetti

About the artist:   Enrico Sacchetti (Italian, 1877–1967), was a highly regarded painter, satirical cartoonist, and commercial artist. Known for his sharp, expressive linework and dynamic character compositions, his style for the Mele campaigns leaned into high-society elegance mixed with a modern, clean illustrative flair.

About this piece: This beautiful poster belongs to the Portfolio "Gli Avvisi delle Officine G. Ricordi e C. Milano" (The Advertisements of the G. Ricordi & Co. Graphics Works, Milan) a famous and rare collection published around 1914, inspired by the famous French publication Les Maîtres de l'Affiche. The complete collection contains 70 color lithographic plates (chromolithographs) in a reduced size format. It represents an extraordinary testament to the golden age of the Italian advertising poster and Art Nouveau (Liberty style) graphics, closely tied to the world of opera and the Ricordi music publishing house.

Commissioned as a major promotional campaign for Magazzini Mele in Naples to advertise their men's ready-to-wear garments ("Confezioni per Uomo Massimo Buon Mercato" / Maximum Value Men's Clothing). The artwork showcases Sacchetti’s incredible draftsmanship, depicting ultra-fashionable Belle Époque gentlemen displaying the store's finest seasonal outerwear and tailoring.

This poster is in good condition, with small holes in all four corners (please see photos). Ready to frame!